Engage Audiences with Precision. Create a LinkedIn Video Ad with gimmefy

What is a LinkedIn Video Ad?

Creating a LinkedIn Video Ad involves developing compelling text elements that are designed to catch the viewer's attention and drive them toward taking a specific action, all within the context of LinkedIn's professional networking platform. These ads are crafted to fulfil marketing strategies by leveraging engaging video content paired with strategic copywriting. By curating captivating introductory texts, persuasive headlines, and concise calls-to-action, these ads aim to enhance brand visibility, attract potential clients, or nurture business relationships. The ultimate goal is to ensure your message reaches the right audience in an effective and memorable way, tailored specifically for LinkedIn's audience dynamics.

Why is it useful?

LinkedIn Video Ads are a powerful tool in the digital marketing arsenal, offering unique advantages by targeting professionals and decision-makers on the platform. By using video content, marketers can convey complex messages more dynamically than static images or text alone. This format allows brands to showcase their products, services, or even company culture in an engaging way. Moreover, given LinkedIn's robust data analytics, these ads can be finely targeted, ensuring that your message reaches the most relevant audience, therefore optimizing ad spend and increasing ROI. Utilizing video ads helps in building brand recognition, driving website traffic, and ultimately contributing to lead generation.

Who is it useful for?

This task is particularly beneficial for digital marketers, social media managers, and advertising specialists who focus on B2B communications. It is also valuable for small business owners looking to expand their reach within professional circles, agencies managing multiple brands, and corporate communication teams aiming to enhance employer branding. Anyone involved in crafting campaigns intended to target professionals and business-minded audiences will find significant value in leveraging LinkedIn Video Ads through gimmefy’s AI capabilities.

How to Get the Best Out of Creating a LinkedIn Video Ad

Step 1: Task Details

Begin by naming your gimmefy Agent. Your chosen name should be something that you easily recognize and can associate with your specific campaign or project scope. Next, select the appropriate Brand Vault. This will pull in existing data about your brand's voice, audience, and competitive insights, forming the basis of consistency throughout the task. Carefully selecting the right vault ensures the AI will align outputs with your established brand guidelines, essential for maintaining your brand identity in all marketing materials.

Step 2: Craft A Complete Brief

The next step is to craft a precise and complete brief. Start by selecting an objective that resonates with your larger marketing strategy and optimizes your campaign's performance. Define the main message concisely; the key idea should be clear and focused on the core benefit or sentiment you wish to communicate. For example: "Revolutionize your morning ritual with premium ACME blend coffee." Choose an apt Call-to-Action such as "Discover More" or "Start Now", which aligns with your ad's purpose. Additional details should include any specifics about your brand, audience, or unique selling propositions to further inform the output.

Step 3: Enhance Your Brief

Uploading files or documentation that provide background or branding reference enhances the brief by offering gimmefy more context. These files can include previous marketing assets, campaign outlines, brand style guides, or audience personas. Additionally, enabling the Info Bank feature extracts relevant information dynamically in real-time, ensuring your ad remains current and aligned with established strategies. This additional information maximizes the precision of the tailored ad content generated by gimmefy, making it both informative and strategically sound.

Step 4: Tune It To Your Liking

Decide how creative you want the output to be by tuning the creativity dial. If precision and adherence to your initial brief are paramount, select "Stick to the brief". For ads requiring innovative flair, opt for "Dial it up!". If you're unsure, let gimmefy tailor the creativity level based on your inputs by choosing "Let Gimmefy decide". This flexibility allows you to adapt the tone, style, and creativity level based on various factors such as target audience preferences or campaign objectives, ensuring the best possible outcome.

What Can You Expect in the Results?

Upon completion, users can expect a comprehensive set of outputs ideal for maximizing the effectiveness of their LinkedIn Video Ad. The results include a professionally-generated Video Suggestion aligned with your campaign goals. You'll also receive engaging Introductory Text, a Headline designed to capture attention immediately, and a Call-to-Action intended to guide the viewer towards a desired engagement. Each component is created with the intent of not only standing out in a user's feed but also encouraging meaningful interaction and conversion, ensuring that every aspect of your ad works synergistically towards achieving your marketing objectives.

What Else Can You Do After Getting the Results. Generate More Tasks in Just 1-click

Create a LinkedIn Image Ad

Transform your successful video ad into a static format with ease by using the LinkedIn Image Ad task. This generates an appropriate image suggestion alongside introductory text, a revealing headline, descriptive content, and a call-to-action. Designed for situations where video content might not be feasible or when static imagery provides better engagement, this task helps maintain visual consistency between different ad formats. You'll effectively extend the reach and versatility of your original message, adapting it seamlessly for other facets of your campaign efforts without starting from zero.

Create a LinkedIn Carousel Ad

Leverage the power of storytelling through visuals with a LinkedIn Carousel Ad. This format is particularly advantageous for showcasing multiple facets of a product or service using individual image cards that viewers can swipe through. gimmefy will generate visual suggestions for each slide, along with introductory text to spark interest and dedicated carousel card headlines to narrate your story effectively. It's perfect for promoting a range of offerings or unfolding a thematic narrative that builds gradually, inviting deeper viewer engagement through interactive exploration.

Create a LinkedIn Document Ad

When detailed content delivery is essential, a LinkedIn Document Ad serves as an impactful choice. gimmefy assists in generating comprehensive content suggestions, hooking your audience with an effective introductory text and arresting headline. Document ads are especially useful for sharing whitepapers, case studies, or in-depth reports — they facilitate deeper understanding and position your brand as a thought leader. This task empowers you to present valuable information in a professional manner, capitalizing on LinkedIn's reputation as a knowledge-sharing platform.